SEO | Search Engine Optimization

Search engine optimization, or SEO, is the foundation to setting up your website so it ranks well for respective keywords within the organic search results of major search engines, including Google, Yahoo, and Bing. Unlike paid search marketing, which charges for every click sent to your website from search engines, traffic sent to your site from search engines organic results are free.

In the baby stages of SEO, the process of achieving top ranking for particular keyword was much easier than it is today. In those days, search engine algorithms were easy to crack and manipulate. If you wanted to rank well for particular word, you could go ahead and stuff your content with keywords. You can also hide text by making the text the same color as the background for making it so small that people cannot read whilst stuffing it with keywords. Search engine algorithms became hip to that and started to punish websites for “Black hat SEO”.
Search engines became very popular back in 1996 when Web surfers searched for information. Before Google and Yahoo, there were search engines such as AltaVista and Infoseek who were pioneers at providing search engine results to users. Unfortunately, search engine results were not as relevant as they are today.
A successful search engine optimization campaign relies on several factors. First and foremost, you must be able to spend the time and money necessary to sift through enormous amounts of information available today. Different advice can come from different sources resulting in different scenarios. You can expect to pay anywhere from $3000-$5000 monthly for a dedicated SEO professional. Allocating six months of funds towards a dedicated SEO professional should be done.

About mycgci
The reason why you should choose CG Consulting, Inc. as your business-consulting firm is to avoid failure. Most business owners were technicians before they ventured into being in business for themselves. A technician is someone who is use to working in the business (the employee) and not on the business (the CEO). For most technicians, the idea of being their own boss, doing their own thing, becomes irresistible. And that is the fatal mistake they make. It is the assumption made by all technicians who go into business for themselves, one that charts their course of a business from opening day to the discharge of your bankruptcy. Understanding the technical work of the business they are immediately and eminently qualified to run a business that does that kind of work. The technical work of a business and a business that does that technical work are two totally different things! CG Consulting, Inc. through its strategic alliances will assist you in creating the system that will guide you to success. Call CGCI today to see how you can re-chart your path to success.

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